€3.5 Million
Lennart
September 8, 2022

We closed a €3.5 Million Pre-Seed Funding Round

We are immensely proud to announce that we closed our €3.5 million pre-seed funding round to help B2B sales teams increase conversion rates and shorten sales cycles.

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Persona Template
Lennart
May 11, 2022

How to Create Your B2B Buyer Personas [7-Step Guide & Free Template]

Imagine you could have any customer in the world. The perfect firm. The perfect role. The perfect budget and scope. Who comes to mind?

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Lennart
May 9, 2022

Mapping the New Buyer's Journey: How to Speak to Modern-Day Customers

What’s the last big purchase you’ve made? Was it a computer, a car, or a house? How long did it take you to ultimately make a decision and purchase? From realising you have a problem with your current solution, to considering alternatives. This process is commonly called the buyer’s journey.

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Sales Acronyms Guide
Lennart
April 19, 2022

Sales Acronyms: The 26 Terms You NEED To Know

Sales is full of acronyms. You probably have no problem with that if you're a sales pro. However, it can be a bit confusing for newbies and outsiders. If you have ever wondered what MEDDIC, AiDA, ABC etc. stand for, we've got you covered. Here's a guide to over 20 sales acronyms with definitions and visuals. :)

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How to Use Valuecase MCP & AI Connectors – Full Webinar Recording
AI Webinar Recording
Lennart
June 10, 2026

Watch: How to Use Valuecase MCP & AI Connectors – Full Webinar Recording

30-minute live walkthrough of MCP and AI Connectors – from setup to real workflows. See how to create Spaces from Claude, connect your AI agent to Gmail, HubSpot, and more.

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Lennart
May 13, 2026

Product Update: Form Reminders, Cleaner Notification Settings & Smarter Workflows

Forms get due dates and reminder emails so customers actually submit on time. Email notification settings have been reworked into a single, clear flow. And workflows gain new triggers, a Webhook action, and dynamic placeholders in email subjects and bodies.

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Lennart
February 26, 2026

Product Update: AI Agent Upgrades, Use Case Collection & Gantt Chart Scheduling

Our AI agent gets file uploads, an "Add to Chat" button, and Help Center access. Plus: schedule and move tasks directly in the Gantt Chart block, and browse a new collection of AI agent use cases.

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Lennart
October 28, 2025

Comment Threads, Next Step Block, HubSpot Updates

Introducing a redesigned comment system with a global sidebar, threaded discussions, and @mentions to keep collaboration organized. Plus a Next Step block to keep customers focused, and improvements to HubSpot integration and action plan visibility.

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How to Run a Customer Onboarding Kickoff Call (Step by Step)
Onboarding Kickoff
Lennart
June 13, 2026

How to Run a Customer Onboarding Kickoff Call (Step by Step)

The onboarding kickoff sets every habit that follows. A step-by-step playbook: send a shared space ahead so the customer preps, run a tight 45-minute agenda, build the plan together live, and lock next steps so momentum doesn't leak away.

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How to Build an Onboarding Plan Your Customers Actually Follow
Onboarding Plans
Lennart
June 13, 2026

How to Build an Onboarding Plan Your Customers Actually Follow

Most onboarding plans get built for the customer, then ignored. The fix isn't a better template – it's co-creating the plan with the customer in the kickoff so they own it. Here's what a plan needs and how to build one they'll actually follow.

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How to Catch Stalled Onboardings Before They Churn
Catch Stalled Onboardings
Lennart
June 12, 2026

How to Catch Stalled Onboardings Before They Churn

Churned customers go quiet during onboarding long before renewal. Learn the leading signals – workspace engagement, product activity, meeting cadence – and how automated risk flags and nudges catch stalled onboardings weeks before silence turns into churn.

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Best Customer Success Software 2026 (and How the Stack Fits Together)
Best CS Software
Lennart
June 12, 2026

Best Customer Success Software 2026 (and How the Stack Fits Together)

Customer success software isn't one category – it's six different jobs. Strong 2026 picks per category: Gainsight for the CS platform, Valuecase for onboarding and QBRs, Intercom for support and feedback, Guidde for education, Mixpanel for analytics – and how to combine them into a stack.

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