Lennart
June 28, 2023

Introducing the new Valuecase dashboard

We're thrilled to announce the launch of the new Valuecase dashboard, now available to all users. This revamp not only brings a fresh look, but it's also designed to make your user experience easier, faster, and more streamlined. Here's a brief rundown of the most important upgrades.

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13 Product Tips 💡
Lennart
June 23, 2023

13 quick tips to get the most out of Valuecase

In this article we are sharing 13 of our favorite - but sometimes overlooked - features and functionalities to unleash Valuecase's full power.

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Lennart
May 24, 2023

Meet Our New Brand

We are incredibly excited to unveil our new branding! While Valuecase has grown tremendously over the last months, our corporate identity still felt like an MVP (which it was..). Now, it finally reflects the great company and product we’ve built.

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Crush Complex Sales
Lennart
November 8, 2022

Help Buyers Buy: The Secret to Crushing Complex Sales

Modern buyers demand a virtual, seller-free, and streamlined buying experience. But sales tools fail to deliver. While sales enablement software pushed efficiency to the max, buyer-seller collaboration has not changed in the last 20 years.

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Lennart
May 13, 2026

Product Update: Form Reminders, Cleaner Notification Settings & Smarter Workflows

Forms get due dates and reminder emails so customers actually submit on time. Email notification settings have been reworked into a single, clear flow. And workflows gain new triggers, a Webhook action, and dynamic placeholders in email subjects and bodies.

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Lennart
February 26, 2026

Product Update: AI Agent Upgrades, Use Case Collection & Gantt Chart Scheduling

Our AI agent gets file uploads, an "Add to Chat" button, and Help Center access. Plus: schedule and move tasks directly in the Gantt Chart block, and browse a new collection of AI agent use cases.

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Lennart
October 28, 2025

Comment Threads, Next Step Block, HubSpot Updates

Introducing a redesigned comment system with a global sidebar, threaded discussions, and @mentions to keep collaboration organized. Plus a Next Step block to keep customers focused, and improvements to HubSpot integration and action plan visibility.

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Lennart
October 19, 2025

Advanced Forms with Conditional Logic & Tables – October 2025 Update

Advanced forms arrive in Valuecase: conditional logic for intelligent branching, configurable table questions for repeating data, and smoother building & submission management. Plus improved accordion blocks, HubSpot custom objects & tickets, and persistent internal linking.

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Lennart
July 3, 2023

Mutual Action Plan Blueprint - A Proven Guide To Make MAPs Work

Mutual Action Plans (MAPs) can be a game-changing tool in the realm of complex sales. This comprehensive guide will help you understand the intricacies of MAPs, the potential roadblocks, and how to leverage their benefits.

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Crush Complex Sales
Lennart
November 8, 2022

Help Buyers Buy: The Secret to Crushing Complex Sales

Modern buyers demand a virtual, seller-free, and streamlined buying experience. But sales tools fail to deliver. While sales enablement software pushed efficiency to the max, buyer-seller collaboration has not changed in the last 20 years.

Read more
Persona Template
Lennart
May 11, 2022

How to Create Your B2B Buyer Personas [7-Step Guide & Free Template]

Imagine you could have any customer in the world. The perfect firm. The perfect role. The perfect budget and scope. Who comes to mind?

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Lennart
May 9, 2022

Mapping the New Buyer's Journey: How to Speak to Modern-Day Customers

What’s the last big purchase you’ve made? Was it a computer, a car, or a house? How long did it take you to ultimately make a decision and purchase? From realising you have a problem with your current solution, to considering alternatives. This process is commonly called the buyer’s journey.

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