Lennart
May 24, 2023

Meet Our New Brand

We are incredibly excited to unveil our new branding! While Valuecase has grown tremendously over the last months, our corporate identity still felt like an MVP (which it was..). Now, it finally reflects the great company and product we’ve built.

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Crush Complex Sales
Lennart
November 8, 2022

Help Buyers Buy: The Secret to Crushing Complex Sales

Modern buyers demand a virtual, seller-free, and streamlined buying experience. But sales tools fail to deliver. While sales enablement software pushed efficiency to the max, buyer-seller collaboration has not changed in the last 20 years.

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€3.5 Million
Lennart
September 8, 2022

We closed a €3.5 Million Pre-Seed Funding Round

We are immensely proud to announce that we closed our €3.5 million pre-seed funding round to help B2B sales teams increase conversion rates and shorten sales cycles.

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Persona Template
Lennart
May 11, 2022

How to Create Your B2B Buyer Personas [7-Step Guide & Free Template]

Imagine you could have any customer in the world. The perfect firm. The perfect role. The perfect budget and scope. Who comes to mind?

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January '24 release
Niclas
February 23, 2024

Product Updates: Better tracking, CRM sync, MAP updates, and more

We've upgraded our activity feed for more stakeholder insights, launched deeper reporting and workflows for Hubspot as well as Salesforce, and made the mutual action plan milestone block much more interactive.

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Winter '23 Release
Niclas
December 11, 2023

Product Update: Action plan management, activity feed filters and a new assignee flow.

We launched new features to make it easier to engage large buying centers, improve central overview of mutual action plans, and more!

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E-Mail Notifications
Lennart
December 1, 2023

Product Update: Automated E-Mail Notifications

In one of our most important updates yet, we enable Valuecase to send automated notifications about due tasks, new comments and more to your prospects or customers.

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Valuecase on Auto-Pilot
Lennart
November 20, 2023

Valuecase on Auto-Pilot: Three Real-World Applications

Our API can save you hours. In this post, we'll delve into three practical use cases - enhancing sales efficiency, optimizing event lead conversion, and simplifying customer onboarding.

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Series Part 5: Commercial Tactics to Improve Customer Onboarding
Lennart
May 6, 2025

Commercial Levers that Accelerate Onboarding

Smart onboarding incentives trump persistent nagging. Here’s how to structure contracts, pricing, and processes to ensure smoother, faster customer onboarding—without risking long-term relationships.

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Series Part 4: Customer Onboarding Tracking
Lennart
May 5, 2025

Data-Driven Onboarding: How to Track Progress, Surface Bottlenecks, and Prove ROI

Measuring onboarding isn't optional—it’s critical for consistent improvement. By tracking tangible metrics and using targeted tools, you can quickly pinpoint issues, align stakeholders clearly, and demonstrate the onboarding ROI.

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Series Part 3: Customer collaboration in Customer Onboarding
Lennart
May 4, 2025

Collaboration Hacks: 9 Communication Tricks that Keep Customers (and Teams) Aligned

Most onboarding complications aren't about missing meetings–they're about tasks slipping through the cracks between touchpoints. Using clear, tactical collaboration methods prevents this and keeps everyone aligned.

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Series Part 2: Kick-Off Customer Onboarding
Lennart
May 3, 2025

Kick-Off Like a Pro: 4 Ways to Create Immediate Momentum After the Deal Closes

Customer onboarding stalls most often right after the deal closes. Creating a strong Day-1 experience locks in momentum, drives engagement, and reduces churn. Here are four practical moves founders can implement immediately after signing.

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